What’s the controversy round Alix Earle
The feedback, allegedly made by a 13-year-old Earle, resurfaced on TikTok. Screenshots of the feedback present an account with the title “Alixxxxx” – which is claimed to belong to her – utilizing the N-word in 2014 on Ask.fm.
Ask.fm is a social media platform based in 2010 that enables customers to ask and reply questions “anonymously”.
Earle – who has amassed thousands and thousands of followers on TikTok and Instagram – has but to publicly tackle the allegations. The shortage of response has additional fueled criticism and hypothesis in regards to the authenticity of the posts.
Notably, social media influencers are in danger if their previous content material like tweets, posts or media resurface and threatens to wreck her fame and affect.
She has almost 4 million followers on Instagram and over 7 million followers on TikTok. As per Fortune, she is price an estimated $6 million, and through school, she made $5 million in a single 12 months alone. Earle is known for her “prepare with me” movies and occasion way of life.
Based on Harvard Enterprise Evaluation (by way of Fortune), she has earned a number of partnerships for her magnificence, “humour, vulnerability, aspiration, relatability, and product mentions.”
Her followers search solutions
Followers have began asking Earle to both apologise or show the allegations are false.
“Alex as a poc who watches you religiously…your actions harm. The truth that you gained’t even tackle it however you fortunately tackle different subjects that won’t forged you in the most effective gentle????? It comes off as you simply not caring sufficient in regards to the poc who assist you. For those who did care you’d tackle it even when it was 10 years in the past it was nonetheless incorrect and NOT okay. After which to delete feedback come onnnn Alix ??????,” a consumer mentioned on one in all her Instagram posts.
“In right now’s interconnected world, audiences demand accountability, and a single misstep can snowball into widespread backlash. When belief is damaged, followers usually disengage, lowering the influencer’s capability to impression and encourage their viewers,” Toni Ferrara, founding father of Ferrara Media, a expertise administration and public relations agency, informed Fortune.
